With the help of a neon fairy godmother named Teddi Gold, a parched hamlet is converted into a beautiful oasis, and the electro-hyper pop star tells HL how ‘Pineapple Piata’ is all about finding your inner pleasure.
From the first few seconds of Teddi Gold’s “Pineapple Piata,” you know something special is about to happen. Teddi descends on a peaceful, dusty desert village like a DayGlo angel sent from the best part of Heaven in the film, which premieres today on HollywoodLife.
Teddi persuades the villagers to forsake their dusty, colorless world for one that is filled with love and joy (and a little oddity, because it wouldn’t be fun without a touch of the unusual) with just a pair of fur coats and a shimmy.
In an EXCLUSIVE interview with HollywoodLife, Teddi adds, “The whole premise for the song was that you can generate joy anyplace.” “You can live your life truly, and happiness comes from within, not from without. As a result, I wanted this video’s world to feel dystopian and futuristic. Set in an abandoned location, three people meet, bond, and find joy as a result of their newfound friendship. You don’t need anyone or anything else to find it.”
Teddi Gold will quickly become your new favorite musician, as evidenced by “Pineapple Piata.” Her charisma shines brighter than the pink PVC dress she wears in the video, and you can’t help but dance along to the music, even if your feet don’t feel like moving. She reveals, “The song was inspired by a friend who is going through a terrible period.”
“Their head is whirling around like it’s in a blender,” says the narrator. So you go to their house to pick them up and take them dancing. In this short melody, you get to let go of the load, which is ideal for those hours spent dancing. ‘Leave it on the dance floor,’ you’re meant to say. When you’re bouncing around to a dance tune, it’s tough to be sad.”
It’s also difficult not to fall in love with Teddi Gold’s music, which is fortunate because her new EP, Vol. 2, will be released on October 7th. She discusses this endeavor, the work she put into the video, and more in an EXCLUSIVE interview with HollywoodLife!
HollywoodLife: You describe your music as “organized chaos,” when did “Pineapple Piñata” feel finished to you?
Teddi Gold: I could work on a tune indefinitely. It’s a tight line to walk between doing too much and not doing enough. It may seem cliché, but I typically just know when something is finished. It’s a difficult sensation to describe. Once I’ve gotten to the point where I’m only making minor tweaks, I just have to tell myself it’s finished (typically after driving my producer insane). This song had a lot of transformations. In fact, I modified the mix just a few months before the release date since my producer and I believed it needed to be freshened up as it had been completed almost a year before.
The song’s message of finding internal joy and extending it outward is special, how did this come about, and what was the process of crafting it like?
This song was written with my buddies Shay and Garen, and it was produced by my friend Jon. I enjoy working with my pals since I am never afraid to express my ideas with them. I’ve never been ashamed to admit that I’ve been in therapy for a long time and that, like many others, I’ve struggled with depression and anxiety. Being human can be difficult at times. But I will say that as I continue to work on myself, I am finding peace and true happiness as a result of the process.
A sense of rootedness. It originates in the inside. It’s something I’d like to share with others, and I’d like to inspire others to do the same. I knew I wanted the song to be a dancing tune from the beginning. Dance allows you to move and channel energy. The song’s concept was that you have a friend who is going through a difficult time.
Their heads are “whirling about in a blender.” So you go to their place to pick them up and take them out to dance. You get to let go of the burden in this brief tune, which is perfect for those hours spent dancing. “Leave it on the dance floor,” you say. It’s difficult to be melancholy when you’re bouncing about to a dance music. Even if it’s only momentary, you can shake it out. Dance and movement are really strong.
Are there any artists/songs that directly inspired the sound of “Pineapple Piñata”?
Yes! Lady Gaga and 100 Gecs!
“Pineapple Piñata” is an upbeat and uplifting dance track. Why did you choose a barren desert for the setting of the video?
The main point of that song was to show that joy can be found wherever. You may live your life truly, and happiness comes from within, not from beyond. As a result, I wanted this video’s world to feel dystopian and futuristic. Set in an abandoned location, three people meet, bond, and find joy as a result of their newfound friendship. You don’t need anyone or anything else to find it. The music video was shot on Bombay Beach.
It’s a fascinating area, and I encourage everyone to learn more about it. It was formerly a thriving tourist town on the Salton Sea, but now it’s a forgotten village populated by artists and residents. Lio and Dulcinee, my directors, were incredible. We spoke briefly about the song and graphics, and they emailed me a video pitch, and I knew right away that I wanted to collaborate with them. They knew precisely what I was looking for and added their own stunning creative concepts to the mix. The entire cast and crew were wonderful, and I am quite proud of what we accomplished.
The video has very unique and exciting visuals, are there new things you’re eager to experiment with when it comes to your videos?
Yes. I’m a visual thinker. Even when I’m writing music, I visualize it. I used to be an actress, so I understand the importance of filming.
Coming off of “Pineapple Piñata,” what can we expect to hear in your new EP, Vol. 2? What kind of new life experiences and lessons will we hear about? Are there through lines from Vol. 1?
You’ll hear about wanting to have fun this summer, leaving your issues on the dance floor, how love transcends consumerism, wanting to be a good friend, me pushing you to pursue your own aspirations, and not letting the haters get you down. I believe that self-love, kindness, and a yearning for true connection and intimacy run through both volumes.
How has your life changed in light of the pandemic?
I’m amazed at how much has changed in my life. I’ve had some challenges and setbacks, but I’ve also had some incredible opportunities come my way. For me, it seemed like this was the year of duality. On the one side, I went through a breakup and a significant relocation, but on the other hand, I had a lot of success in the sync industry and signed with Casual Records. While certain aspects were really difficult, I have a great deal of gratitude in my heart and consider myself very fortunate to be able to accomplish what I do.
What are some of your favorite sounds that you’ve incorporated into your music? Any new ones that you’re excited for us to hear?
We smashed genuine piatas on the bridge in “Pineapple Piata” and videotaped it. As a result, a lot of the noises you hear on the bridge are from us crashing into it. I went to Party City and got a couple piatas, filled them with candy, and we all took turns hitting the piatas while blindfolded. We didn’t censor anything, so the enthusiasm you feel on that bridge is genuine.
My producer got a bag of peanut M&Ms, which inspired the line “nobody likes peanuts?” This is what I love about production. In terms of aural sounds, it’s infinitely inventive. I enjoy making up my own sounds. It’s something I do on the majority of my tracks. That, I believe, is my signature. Using random materials or even my own voice to create my own unique samples.
Coming from a long lineage of performers and artists, do you feel like you have expectations for yourself and your art?
Yes, that is intriguing. Betty Burgess, my great-grandmother, was a Hollywood actress in the 1930s, and my great-grandfather was a tap dancer. With Fred Astaire and Betty Grable, he did tap dancing. My grandparents toured the United States doing vaudeville together. I’m also descended from a long line of circus performers. My great-grandmother and I were quite close. She died while I was a senior in high school and left me a lot of her Hollywood stuff.
I have movie stills, video, and jewelry from the past. She was a woman with a lot of heart. She would constantly emphasize that giving is at the heart of performance. You present your audience with something. It’s all about the bond you form with them. As a result, I’m not aware of any expectations. I really want to come from a place of giving, of giving from a genuine place, and of developing genuine connections with my friends and followers.