Amazon picked Denver as the subsequent metropolis the place Prime clients can get Entire Meals Market groceries delivered in below two hours. Denver joins 9 different cities to faucet Entire Meals, together with newcomers San Diego and Sacramento, Calif., which together with Denver, can begin ordering on Tuesday.
The transfer was inevitable following Amazon’s buy of Entire Meals final August. The corporate had added Entire Meals to its two-hour supply service in February for 4 cities. And Amazon had already launched its Prime Now one and two-hour supply in Denver final summer season, with Sprouts as its solely grocery retailer associate.
Denver’s rise to the primary 10 cities nonetheless wasn’t primarily based on any mathematical equation or the truth that town is among the many 20 finalists hoping to change into dwelling to Amazon’s second headquarters.
“It’s primarily based on the Prime member base and our Entire Meals companions,” stated Allon Katz, Amazon’s director of Prime Now. “We all know there are a ton of Prime members and lovers of natural meals in Denver. That is simply the time Denver popped into the listing. There’s no algorithm.”
Denver-area Prime members, who pay Amazon $99 a 12 months to get free two-day transport and different perks, can go surfing beginning Tuesday to select and select objects from Entire Meals. Supply is free for orders of $35 and extra, or pay $four.99 to $7.99 to get objects delivered in an hour. Supply is barely obtainable to Prime clients.
Prime Now supply, by the best way, differs from Amazon Contemporary, which focuses on identical and next-day grocery supply. And in Denver, Sprouts will nonetheless be an possibility for native customers, Katz stated.
“We have now been making the (Entire Meals branded) 365 merchandise obtainable by means of Amazon for a while, however that is the primary time you’ll have the ability to get all produce, meats and different objects from Entire Meals,” stated Katz, including that native Entire Meals shops needed to ramp up workers so as to decide and package deal objects for supply. “We’re working to make as a lot choice obtainable from the shops as attainable.”
Amazon will use its fleet of Amazon Flex contract drivers to ship the products. The supply borders embrace Littleton within the south, Golden within the west, Aurora to the east and Erie within the north.